Gioi thieu MOM's Bridge

The Problem: Monitoring Between Clinic Visits

Non-English-speaking pregnant women in South Korea lack accessible tools to monitor their pregnancy between clinic visits. Standard Korean-language pregnancy apps are inaccessible, and generic tracking apps lack pregnancy-specific safety logic in the mother's language.

Two critical monitoring tasks — fetal movement counting and contraction timing — are routinely recommended by healthcare providers worldwide (ACOG, WHO) but require consistent daily engagement and clear interpretation of results.

Kick Counter: Count-to-Ten Method

The Count-to-Ten method is endorsed by the American College of Obstetricians and Gynecologists (ACOG): count 10 distinct fetal movements within a 2-hour window starting from week 28. Decreased fetal movement is one of the earliest warning signs of fetal distress.

Contraction Timer: 5-1-1 Rule

The 5-1-1 Rule is the standard guideline for when to go to the hospital: contractions 5 minutes apart, lasting 1 minute each, for 1 hour. MOM's Bridge automatically calculates duration, interval, and trend, and triggers a red alert when the pattern is detected.

Why This Matters for the Rubric

Safety Design Principles

• Deterministic risk logic — never relies on AI for safety-critical assessments
• 3-tier urgency system: green (reassuring), yellow (actionable guidance), red (seek care now)
• Safety disclaimers always visible: 'not a diagnosis,' 'consult provider,' 'questions for your doctor'
• No diagnosis language — recommendations say 'contact your provider' not 'you have a problem'
• Bilingual doctor summary with AI translation for clinical handoff

Implementation